Representatives Larry Bucshon (R-IN) and David Scott (D-GA) introduced H.R. 1427, the “Truth in Healthcare Marketing Act,” a bipartisan bill to protect healthcare consumers. H.R. 1427 provides more information to consumers so they are able to make wise and informed decisions about their personal healthcare needs.
This legislation would make it unlawful for any healthcare professional to make deceptive statements or engage in behavior that misleads patients in advertisements and marketing efforts. It also directs the Federal Trade Commission (FTC) to pay particular attention to false and misleading advertising among all healthcare professionals.
Bucshon and Scott’s bill will provide much needed clarification at addressing patient confusion in the healthcare marketplace and ensure wiser expenditure of all healthcare dollars.
Rep. Bucshon (R-IN):
“As a physician, I understand that healthcare providers are vitally important to our nation’s healthcare system,” said Rep. Bucshon. “That being said, we need to take every step possible to ensure patients are protected. It is imperative that healthcare consumers have adequate information, including the education and training level of the healthcare professionals treating them, so that they are able to make wise healthcare choices. Ultimately, this bill will protect patient autonomy and decision-making and improve our healthcare system.”
Rep. David Scott (D-GA):
“Health consumers should be empowered to make decisions based on accurate information about their service provider. That is why I continue to be the chief Democratic co-sponsor of, the Truth in Healthcare Marketing Act,” Rep. Scott said. “Patients today are confused about the healthcare system, especially when it comes to differentiating among the qualifications of the many types of healthcare providers. Our bill would make it unlawful for any healthcare professional to make deceptive statements or engage in behavior that misleads patients in advertisements and marketing efforts about their level of training.”
Prior to being elected to the U.S. House of Representatives in 2010, Rep. Larry Bucshon served as a cardiothoracic surgeon for over 15 years.